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DCA Energy Efficiency Steering Group Meeting - Agenda Confirmed

Posted By Kelly Edmond, Monday 20 October 2014

DCA Energy Efficiency & Sustainability Workshop

For those of you who are attending, or would like to attend, the Energy Efficiency & Sustainability meeting on the 18th November at the University of East London, the agenda has now been confirmed:



- Introductions & Roll Call  

- ESOS and Data Centres

- Standards Update

- Brussels Update DG Connect

- EUCOC Best Practices Committee Update

- DCA Endorsement of EUCoC DC (EE) 


The purpose of this workshop is to discuss/review the following ISO standards (SC39 ISO Standards Committees) and EU Code/EN updates/workshops. All members are welcome to contribute. 

The group will be chaired by John Booth (Carbon3IT)

If you would like to attend this workshop, please RSVP here

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6 Reasons Data Centre Efficiency just got Sexy for SIs

Posted By Stephen Hall, Ark Data Centres Limited, Thursday 16 October 2014

As IT managers look to system integrators (SIs) to get the maximum performance and efficiency out of their enterprise infrastructures – or support with virtualisation, big data and BYOD trends – one thing is clear. Today’s data centre needs to be in a near-constant state of modernisation and evolution to cope with a future that’s increasingly all about flexibility and change.

By combining leading-edge power efficiency and cooling technologies with revolutionary operational approaches, Ark is able to operate at a building PUE (power usage effectiveness) of 1.25 – 70% lower than the data centre norm. That adds up to savings of around £1.2 million a year – and some 6,000 tonnes of carbon emissions. Savings that are additional to the economy of scale advantages that data centres traditionally have been able to offer.

Why does this matter to SIs? Here are six very sexy reasons more of them should start paying attention to the data centre services market:

1.       Bigger margins. For system integrators this reduced cost of operation represents a significant opportunity to maximise revenue margins for themselves. Alternatively, they can elect to pass on savings, pitching directly to customers on power and environmental issues; ‘Is your power consumption higher than it should be?’ and ‘Would you like to save money while increasing the performance of your data centre?’

2.       The energy agenda. As enterprises become more accountable to shareholders on issues like data centre emissions and sustainability, energy efficiency has the potential to become a game changer for securing future business deals. As energy prices continue to escalate, power consumption is becoming a big issue for enterprise customers. But, Ark’s innovations in the data centre industry have enabled dramatic efficiency and cost savings that are out of the reach of most IT managers. And that changes the rules of the game for resellers and the deals they can pursue. 

3.       Broader prospect base. Today’s enterprises are actively looking for better value in most areas – and data centres, network infrastructures and connectivity are no exception. In the past, system integrators may have viewed the data centre market as being too expensive or too complicated for their customers – but that’s no longer the case.  Many of today’s specialist independent data centres offer entry-level colocation space that’s cost-effective for any size of operation – even small SMEs.

4.       New business streams. This presents a key opportunity for integrators who stand to gain valuable annuity revenue streams as enterprises look to outsourcing as an alternative to their current practice - ensuring application performance by over provisioning capacity on servers, switches and storage. By partnering with a specialised data centre provider like Ark that’s equipped to address, for example, the unpredictable workloads associated with mobile, social and analytical applications or the next big technology evolution, they’re free to pitch the convenience and reduced risk of a flexible, future-proofed solution that’s delivered on a single order number.

5.       Risk free data centre deals. The data centre industry has changed. Ark has innovated in the data centre landscape to offer the future-proofed and innovative flexibility that eliminates risk and complexity, paving the way for resellers and integrators to go to market with confidence. Resellers can utilise the data centre as a commodity that’s simply packaged and sold – generating additional revenue deals and margin (from power mark-up, for example). Or, utilise it as a resource to create new disruptive solutions – including converged cloud, storage and infrastructure services. 

6.       Customer relationships. Finally and perhaps most importantly for SIs, the data centre opens the door to deeper, more enduring value-add customer relationships and makes it possible for resellers and integrators to respond fast to today’s fast changing contractual demands. Today’s data centre industry now offers the real-time asset management, security and environmental monitoring capabilities that address the on-going compliance requirements of enterprises. And that makes it possible for integrators to act as solution providers who can ‘lighten the load’, tackling a broad range of challenges IT managers face on a daily basis.


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Change is the only constant

Posted By William Rabie, CenturyLink EMEA Cloud Business Director, Friday 10 October 2014

Successful businesses are never stagnant, but rather always dynamic and on the move. From being faced with a never-ending flood of data, fast-changing customer requirements, new technologies and even mergers/acquisitions, the need to create and upgrade data centre infrastructure to meet these evolving mandates is no small task.

Outsourcing IT infrastructure components is a common trend taking place to overcome these shifts and rapidly evolving needs. Our independent survey of 550 IT executives globally suggests that 70 percent of all IT infrastructure components will be outsourced during the next five years.

Clearly, maintaining IT infrastructure completely in house is no longer the trend, giving way instead to a hybrid model. With rising costs of components (and the risk of them being inefficient and non-resilient), this is a logical solution, and pathways such as data centre colocation, managed services and the cloud are forming the core of corporate data centre strategy.

Making use of both in-house and a service provider’s expertise provides greater resiliency and uptime, and you will reap the efficiency benefits gained by leveraging a service provider’s economies of scale. All this while keeping on top of evolving technology trends.

When forming a hybrid model, especially in colocation, choosing a partner is key. A good partner will be able to meet the needs of different workloads and provide a range of IT infrastructure. This will help companies be flexible enough to meet any changes in infrastructure and contain soaring power and equipment costs. New levels of cost and labour efficiency will also be achieved with added scalability provided from the solution providers.

A strong partner will also provide resilient power and cooling infrastructure – run by experienced best-practices driven staff – plugged into a high-availability network with access to a variety of carriers, backup by a guaranteed 100 percent uptime SLA and supported by comprehensive security at its core.

Understanding that the only true constant is change in this dynamic business and technology world is the key takeaway. Being prepared with a reliable infrastructure that guarantees uptime is critical, whether faced with data centre consolidation or keeping pace with new customer behaviour.

A hybrid solution is fast becoming the choice solution, tapping into heightened economies of scale to drive current and new business opportunities. 

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DCA Journal Publication - November Edition

Posted By Kelly Edmond, Tuesday 7 October 2014

To all DCA Corporate Members, Corporate Partners and International Partners 

In the November edition of the DCA Journal which is published in DCS Europe magazine, the DCA will feature 'Industry Trends & Standards' as the main topic for articles. 

A popular subject within the member base, this is a good chance to put your point of view in the limelight with a short article.  

Should you wish to contribute do contact me via email I'll be looking for 600 - 1200 words, author image plus any other accompanying images to support the article. All editorial must be impartial and topical, therefore not biased to the authoring organisation. It's also important to include detail on your association with the DCA where possible.


The deadline date for this will be the 20th October - if you wish to contribute or have any questions please contact me on the details below.

Thank you for your continued support.

With Regards

Kelly Edmond

Membership Executive

T: +44 (0)845 8734587

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DCA Mainstream Media Opportunity

Posted By Kelly Edmond, Monday 6 October 2014

Dear DCA Members

As you may be aware, Data Centre Alliance is working with Business Reporter to produce the Efficient IT Report distributed in the Sunday Telegraph on the 16th November.

The report is designed to show business leaders how investing in data centres is good for their business, and highlights the fact that their data centre strategy is firmly linked to the health of their organisation and its bottom line.

Last year’s report is available here:

Following the overwhelming response for editorial, there is only space for one more article by an organisation with a positive message about the data centre industry.

We also have 2 prime positions available for adverts from firms who would see value in being positioned in front of CEOs as market leading experts.

As a DCA member, you will be offered a 30% reduction on the Business Reporter rate card. Just call Ben Ruffell at Business Reporter no later than 12pm Thursday 9th October on 0208 349 6460 or contact him at


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EU Code of Conduct – Time for ACTION!

Posted By Simon Campbell-Whyte, Friday 3 October 2014

As many of you who were in Brussels this week will be aware, we have to do something about the EU Code of Conduct.  This is key if we want to further enhance the data centre industry’s reputation for its energy efficiency practices, policies, methodologies and technologies.

Since the Brussels meeting in April, the DCA steering meetings, PEDCA project workshops have allowed much review of the strengths and weaknesses of the code from all perspectives, it is clear therefore that the following action must now be taken.

Over the next weeks and months the DCA will play its part by:

·       Continuing to support the code and will now endorse and fulfil ALL its annual commitments as an industry association as described HERE 

·        The DCA will be contacting all members to ensure their EU code of Conduct status is fully featured on DCA website and communications

·        We will be developing information and featuring member’s case studies on a dedicated EU Code of Conduct pages the first of which can be found HERE

·        We will develop any further actions as required by members to make it easier to take up, and implement the Code

·        We will work to contribute to the EU Code of Conduct best practices and work to harmonise with other SDO’s as much as is possible.

So, next steps and how can you help?

·       On the DCA's public websites we will be featuring case studies and information that demonstrate how you can save energy and money from implementing the code. If you would like to contribute to this contact us HERE

·       If you have an existing EU Code of Conduct status, Kelly will contacting you shortly to confirm this and ensure this is recognised both on the DCA website and your own.

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EU Code of Conduct - what does "Good" look like?

Posted By Simon Campbell-Whyte, Wednesday 17 September 2014

As many of you will be aware, in a few weeks time there will be discussions on the future of the EU Code of Conduct - which has been a often debated topic at both DCA and (PE)DCA workshops. I know many took part in the SWOT analysis that has been sent to the Commission and will be included within the final PEDCA report in December.

However, now that both DG Connect and Digital Europe are more aware of the Code, I've been asked the following questions and would appreciate DCA members thoughts, comments and views:

If you would prefer not to publicly comment send an email to or if you don't care (you shouldn't) simply reply to this post. 

Please could you spend a few minutes considering the following? A few bullet points in response will be fine:

a. What would “Good” look like?  How would the Code operate in an ideal world?

b. What is preventing that?  What barriers, issues or weaknesses are in the way?

c. What action/change is needed? 




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Feedback needed for UK data centre proposition

Posted By Simon Campbell-Whyte, Tuesday 16 September 2014

Dear DCA members 

As you may be aware DCA are assisting BIS/UKTI in creating a UK data Centre proposition. If you are interested in providing review and feedback please provide this to me by 23rd September. 

If you wish to participate in discussing this in more detail in a face to face meeting, please register here 





 Attached Files:

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DCA Track at Data Centre Expo - Registration

Posted By Kelly Edmond, Monday 15 September 2014


The Data Centre Alliance members will be presenting a series of talks on issues facing data centre operators and providing DCA activity updates. The subject matter is vendor neutral and educational in style, designed to benefit data centre owners/operators all of sizes.  

The DCA will be on stand R13!



You can now register to attend the DCA Track by clicking HERE

If you haven't already registered for Data Centre Expo, you can register by clicking HERE - you will need your badge code in order to register for the DCA Virtual Track. We hope to see you there!


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Data Centre detail, detail, detail: The by-product of pride- What actually matters to the collocaters in the field?

Posted By Andy Huxable - CenturyLink Technology Solutions, Wednesday 10 September 2014


It’s obvious to those on the data centre floor that the ‘small things’ make all the difference but it’s very rare for colocation providers to market facilities around the way they make the day-to-day inhabitants feel.

One customer, who had nothing but distain for his former colocation provided, turned to me and said: “When you went to make a cup of tea at their facility, it was a nightmare. The kitchen was a tip, it was horrible.” Such issues are absolutely fundamental but neglected by some as trivial.

Today, the right connectivity, cooling, power and price should be the minimum table stakes. Those that can’t deliver shouldn’t even be a consideration. Whereas the ‘data centre experience’ has always been very important - some colocation customers are on the data centre floor for hours and deserve a great working environment, rather than a ‘self storage’ style warehouse - now more than ever, there is no reason to except anything other than outstanding.

This means that every role is vital. When we say it’s the people in the data centre that make a good facility great or make a potentially great facility average, we’re not just talking about those with technical expertise…

This starts from the minute you step in a facility. Some data centres have had issues with security guards at the front desk being accused of being rude, blunt and even intimidating. There is a fine line between remaining authoritative and maintaining the high security that is fundamental to the integrity of operations and coming across as being unnecessarily obstructive. This is not simply a gripe, but a very important issue.  Security may be the single point of contact for some customers, not getting it right is simply unacceptable. There can be no excuses.

Similarly, cleanliness should go without saying on the data centre floor but the rigorous standards must also resonate throughout the rest of the facility. Good data centre citizenship isn’t just about making sure wiring is neat and tidy and cooling is as efficient as possible; it is about making the people behind the technology enjoy what they do and comfortable in their working environment.

One of the biggest compliments we as a team can receive is when customers ask for their compliments to be passed to our cleaners for the cleanliness of shared areas, such as the kitchens and even the lavatories. These should be standard things, but we so often hear horror stories from new customers.  

This attention to detail should go right to the core of personnel. We don’t look for heroes but those that will knowledge share and pull together for the good of the team. No egos.

When it comes to recruitment, it’s those that sign up to the attitude that “If I find a problem, it’s my problem until I find the right owner for it”, that get our interest.

It takes a particular type of individual to handle the critical nature of the data centre environment. Experience is an extremely highly valued commodity but ultimately it comes down to pride. It sounds clichéd but taking true pride in your work means no detail is too small a consideration. 


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DCA Journal - October Feature

Posted By Kelly Edmond, Tuesday 26 August 2014
Dear all,

This is a reminder to International Partners, Corporate Partners & Corporate Members in case you did not receive an email - in the October edition of the DCA Journal in DCS Europe, the DCA will feature 'Physical Security' as the main topic for articles. This is part of your membership so this does not require a fee!

A popular subject within the member base, this is a good chance to put your point of view in the limelight with a short article. 

Should you wish to contribute do contact me via email I'll be looking for 700 to 1200 words, author image plus any other accompanying images. All editorial must be impartial and topical, therefore not biased to the authoring organisation. It's also important to include detail on your association with the DCA where possible. 

Deadline date is Friday 5th September​ 

Thank you for your continued support and please don't hesitate to get in contact should you have any questions.

Many thanks & best regards

Kelly Edmond

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Interview with COO Patrick Doyle on LDeX being the first UK datacentre operator to launch a transmission virtual point of presence at LDeX1 from the London Internet Exchange (LINX)

Posted By Anne-Marie Lavelle, LDeX Group, Thursday 14 August 2014

Interview with COO Patrick Doyle on LDeX being the first UK datacentre operator to launch a transmission virtual point of presence at LDeX1 from the London Internet Exchange (LINX)


On the 25th June, LDeX announced that it is working with the London Internet Exchange on becoming the first LINX transmission vPOP in the UK. This will enhance the connectivity offerings at the group’s LDeX1 datacentre in North London with a planned live date of Q3 of this year. As the world’s largest membership association for Internet Service Providers, we interviewed our Chief Operating Officer Patrick Doyle to get his thoughts on being the first datacentre provider to launch this type of virtual POP and find out what it will mean for both existing and prospective customers.


What are the key differences between three different types of LINX peering programmes?


Firstly, the LINX from Anywhere service (LfA) is not a commercial arrangement with LINX and any carrier who has got transport to LINX. The LfA programme can be provided to a member of the London Internet Exchange at no cost. The cost of connecting to LINX via LfA is borne by the member who enters into a commercial agreement with a carrier if backhaul is required.

The cost of connecting to LINX via a transmission vPoP is borne by the datacentre partner.

 Finally, the cost of connecting to LINX via a branded virtual POP is borne by the member who enters into a commercial agreement with a carrier in the facility who can bring them to LINX.


As the first datacentre operator to launch a transmission vPOP from the London Internet Exchange (LINX), what does this mean for the datacentre/ISP community?


For those working in the datacentre community, it will mean that customers using the LDeX1 datacentre can peer on the LINX Juniper and Extreme peering LANs in a data centre which offers a more cost effective colocation model than the larger industry players where LINX typically exists.


As this is a transmission as opposed to a LfA or branded vPoP, it means that there are no backhaul costs passed on to the customer or extra charges when connecting to the LINX peering LAN, so the end user has the same experience and cost as being located in a LINX enabled POP. The only cost which the client needs to factor in is the standard LINX membership and port fees.


Bringing LINX to LDeX1 means more traffic on the LINX peering LAN that benefits the datacentre/ISP community as peering options increase, thus having more options to keep traffic local by exchanging prefixes on the IXP LAN and not having to route via transit.


The transmission POP will connect to LINX in InterXion so LDeX will be a reliable alternative site for clients looking for further diversity on the LINX LAN that do not currently connect to LINX in this location.


 Could you tell us more about how this will improve the LDeX connectivity offering?


As LINX is the first internet exchange point (IXP) offering whichis available directly from the LDeX1 datacentre, it makes LDeX a real hub for connectivity meaning ISPs, MSPs and other customers that use a BGP platform can colocate their infrastructure in LDeX while being able to benefit from tier1, tier2, fibre, Ethernet and now the LINX peering LAN.


Being in LDeX is an inexpensive option for clients as the company does not charge a sizeable amount for cross connects and offers a cost effective colocation pricing model. Also clients will be able to peer in LDeX and not have to worry about backhaul prices to the LINX LAN


It gives clients the option to peer on the largest IXPs in Europe enabling them to create a low latency resilient network.


What will this mean for your customers and how will it impact on the LDeX service offering?


The transmission point of presence means that it is a direct service from LINX. LDeX will not be involved apart from introducing the benefits of LINX and peering to its existing and potential customers. There will be no costly cross connect fees when connecting to the LAN as it will be free to LDeX customers wishing to join the LINX peering LAN. As well as this, there will be no backhaul costs from LDeX to Interxion as the fibre is LINX owned which differs from the other virtual point of presence programmes.


What can customers expect as a result of this plan?


As a result of the plan, customers can expect inexpensive networking, lower latency networks and membership to a global IXP community with access to the best network engineers in the business.



What makes this transmission POP unique from other remote connections?


It’s essentially an extension of the LINX LAN via a fibre optic link into LDeX1. The service is delivered using DWDM equipment and any clients taking LINX ports have the option of either a GE or a 10GE port which is delivered over a wavelength. This is handed off to the client via Ethernet meaning that normal non DWDM transceivers are not required by the customer.


The system is a prerequisite to LINX deploying a full POP and once a critical mass of customers are connected via the transmission POP, this will trigger the deployment of a full POP with Juniper equipment in our LDeX1 datacentre facility. To the end client, it is the same end user experience as if the client was connecting to LINX in Telehouse North for example where the client purchases a port via LINX and order the cross connect


LDeX has the advantage of being on a diverse fibre ring within a certain optical distance threshold of other core LINX sites which is also a prerequisite of becoming a full lit POP.


For further information regarding the LDeX transmission POP, please contact Anne-Marie Lavelle -


Tags:  Date Centre; Datacentre; connectivity; colocationL  LDeX Group 

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Reminder - Anti-Contamination Group Workshop

Posted By Kelly Edmond, Thursday 24 July 2014
Hi all, 

This is to remind you of the DCA Anti-Contamination Group Workshop which will be held next week Thursday 31st July. If you would like to find out more or attend this workshop all details can be found on the Event Calendar here

This is the annual review meeting for this specialist steering group. The group's aim is to discuss, advise and recommend practical solutions to the members of the Data Centre Alliance on the control of dust, dirt and contamination of the data centre. In particular, preventing damage to equipment; loss of data and conservation of energy. This workshop is to gain your views on what collaborative action(s) are required by the DCA. All members are welcome to contribute.

Please feel free to contact me if you have any questions

Best regards

Kelly Edmond
Membership Executive 
0845 8734587

Tags:  anti contamination  Date Centre  docklands  dust  planning  university of east london 

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Disaster Recovery Q & A with Patrick Doyle, Director at LDeX

Posted By Anne-Marie Lavelle, LDeX Group, Tuesday 8 July 2014

Disaster Recovery Q & A with Patrick Doyle, Director at LDeX

Patrick Doyle, COO at London based colocation and network connectivity provider LDeX, shares his thoughts about why organisations should opt for colocation over keeping their disaster recovery in-house for business continuity purposes.

First of all, what do you see as the main reasons for organisations opting for colocation over having an in-house facility which caters for its disaster recovery needs?

There are many reasons for choosing colocation over keeping disaster recovery in-house:

1)    Scalability

Businesses opt for colocation based services due to the scalability benefits of having a datacentre facility which caters to the client’s expanding customer base. Datacentres have extensive capacity to be able to cope with large increases in the number of servers, infrastructure and systems which need to be installed, connected and maintained at a moment’s notice. This is something which is not always feasible in an in-house facility.

2)    Stronger bargaining power to negotiate energy pricing

Datacentres have stronger bargaining power to negotiate prices on energy pricing for power, cooling and critical load protection. LDeX for instance has recently fixed prices for a three year period so that customers are able to obtain colocation without the heavy price tag which would usually go hand in hand with data storage.

3)    Security and 24×7 support

Having your systems stored on site poses a tremendous risk to the organisation in that if the systems go down or there is a fire in the building, the business may be offline for a substantial period of time which would lead to decreasing revenues and profit margins. By storing your systems offsite in a location which is away from a flight path or a flood plain which is safe, robust and secure with perimeter control, companies can be assured that there will be 100% uptime and that there are datacentre engineers and security measures such as facial recognition monitors and mantraps to ensure your company’s online presence is protected at all times. LDeX owns its own datacentre facility which is situated on Staples Corner, beside the M1, giving customers access to the site without being in the centre of London.

4)    On hand expertise

Datacentre specialists are on hand 24 x 7 to provide support when needed within a timely period so that in the unlikely event that something does happen, it is being dealt with by engineering experts. At LDeX, the data centre, network engineering and senior management team are on hand on a 24x7x365 basis giving clients reassurance that their business is our priority.

These services are critical and clients like to have that extra support to have advice about how to mitigate against potential network attacks such as DDoS attacks. Having that specialist expertise at the right moment is priceless when you compare it to how much your company would lose if something happened to your business which affected your revenue stream.

5)    Full control over your systems

Colocation offers the business a way of installing its equipment into a resilient datacentre with the ability to have full control over its IT systems. It means that the business can focus on what it does best while the datacentre provider looks after the backend and its business continuity.

6)    Minimal risk of construction charges

Finally, locating your infrastructure within a carrier neutral facility such as LDeX means that the business has an array of network providers to choose from which minimises the risk of excess construction charges.

With over 20 years’ experience in the industry, what do you see as the specific considerations for choosing a colocation provider for disaster recovery?

Access to the support team

Having a support team which has the experience and knowledge to cope with any situation which may arise in a calm and reasonable way is paramount in being able to deliver on tight SLAs. When disaster recovery is required, the onsite data centre support team should be able to react on behalf of the client in a promptly manner. Clients often appreciate that the advice that we offer on how this problem should be dealt with and give updates on what work is being done as and when it happens.

As mentioned, datacentre operators have rigorous physical and network support using a multi-tiered approach in order to mitigate any breaches which might arise otherwise on an onsite location. Datacentre facilities are not only monitored on a 24×7 basis via an offsite security company, but security staff on hand would have set procedures to follow to alert police automatically. Facial recognition monitors, tags, mantraps and laser trip wires are just some of the additional measures which are in place acting as a deterrent to intruders.

Proximity to the client’s site

Clients often have different preferences and requirements with regards to how close they would like to be in proximity to the datacentre which they use for their business services. Some clients prefer to be a reasonable distance away from the client’s site in order to provide protection from a major disaster. You also get clients who like to be in proximity to the colocation facility for ease of access.

Are there any hidden costs associated with colocation that users need to be aware of?

The norm would be that all colocation related costs which arise post contract are usually well documented. From time to time, there are usually some services which arise on an ad hoc basis such as remote hands or scheduled engineering, copper and fibre cabling work which needs to be availed of when the client cannot get to the facility within a specific time period. Although this is charged on top of the standard service, the client is always given options in these instances.

Is there a certain point where enterprises are basically too big to use a colocation provider for disaster recovery?

At the moment, there is a lot of consolidation taking place in the market place where large global companies are consolidating their regional disaster recovery from multiple data centres into one large datacentre. LDeX has recently signed contracts with a two US based clients which are currently doing this.

Do colocation providers offer visibility into systems remotely? Or is that just something you have to set up on your own, or assign staff to work at the remote location?

Datacentre providers typically offer visibility into power utilisation per power feed so a client can see how much power they are using at any given time. The clients IT systems are usually managed by the client which is one of the main unique selling points of colocation.

Patrick Doyle, COO at LDeX Group

Tags:  connectivity  Datacentre  Date Centre  disaster recovery  LDeX Group  London 

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DCA Site Access Control & Security Workshop Reminder

Posted By Kelly Edmond, Monday 16 June 2014
Here is a reminder to all who may be interested in attending the DCA Site Access Control & Security Workshop on Thursday 26th June

The Site Access Control & Security Steering  Group is set up to collaborate on best practice, standards and guidelines on data centre physical security and access control


This includes important items such as fencing, gating, anti-intrusion defence, man and vehicle traps, biometric and PIN access controls, surveillance, security process and management, rack security caging, personnel background checks and associated systems.

The first Group meeting workshop is scheduled for Thursday 26th June and the group meeting will be held at the DCA Docklands office located on the UEL campus 2pm -5pm.

All the details of this workshop is in the Event Calendar. Don't forget to RSVP!

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Multi skilling in the Data Centre Industry

Posted By Anne-Marie Lavelle, LDeX Group, Thursday 12 June 2014

 Multi skilling in the Data Centre Industry

The ‘skills gap’ has unfortunately become synonymous with the technology industry with 2.5 million IT jobs expected to go unfulfilled by 2020 according to a recent infographic from IT recruitment firm SmartSource. For clients dependent on having low latency resilient connectivity to their servers, infrastructure and systems at all times, not to mention reliable data centre and network support, this is a particularly worrying fact.

Staff need to be able to have the adequate skills, knowledge and expertise in order to deal with any client query that may arise and be able to cope and resolve problems promptly in the unlikely event of a power outage. As 75% of data centre downtime is caused by some sort of human error, I felt it necessary to put this blog together.

Lack of experience

Many technicians who I see looking to work in the data centre environment don’t possess the necessary experience with servers, electrical and operating systems that one would expect or else they are not familiar with the different types of equipment which needs to be installed and worked on. Frankly, this is not acceptable making the search for high calibre engineers all the more difficult.

The necessity to up-skill and retrain

In the current climate, there is a reliance on existing staff to up-skill and attend additional courses in line with the latest developments. Technology has moved on at a rapid pace outpacing many of those working in the industry signalling the need to develop existing skill sets. Whether it is a short course in data centre design or an MA in a specialised area such as wireless networking, it is paramount to keep up to date in order to progress to a management position in the data centre.  I find that by staff going on to attend and pass these courses showcases a strong aptitude and enthusiasm to their employer for self-development and career progression. What is promising to see is that 57% of IT industry firms intend to train existing staff in order to address these requirements.

Combining technical aptitude with relevant experience

Another positive development is that the UK government has taken light of the situation by allocating much needed investment to programmes and courses focused on Science, Technology, Engineering and Maths (STEM) in recent years giving students the necessary knowledge and aptitude to work in a high tech environment. These courses coupled with the increasing number of internship programmes that are regularly offered will make candidates more marketable possessing everything that they need to succeed.

The LDeX viewpoint

At LDeX Group, the team is regularly trained to cope with the increasing demands that are expected of the company. On the data centre side, technicians would either have trained or be completing technical courses such as CompTia, MTA, CCNA, CCNP, Electrical and Mechanical Engineering. On the finance side, staff are completing qualifications from the Association of Accounting Technicians and ACCA. Since joining the company, I have been given the opportunity to study electrical engineering and will attain my qualification next year and hope to go on and do more courses to keep up to date with everything.

Practical training coupled with the right aptitude and enthusiasm is essential in being able to cope with tasks outside of one’s comfort zone to deal with client demands. The knowledge base and skillset that was required a decade ago is expected to be supplemented with additional training in keeping up with what’s happening in the industry. Although there is still a long way to go, strong in-roads are being made by the government and employers in the industry – watch this space!

Jesse South – Data Centre Supervisor at LDeX

Tags:  connectivity  Datacentre  Date Centre  disaster recovery  infrastructure  LDeX Group  Location  Skills Development 

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Call for Papers- Deadline approaching for the DCA Programme Track at Data Centre EXPO

Posted By Louise Fairley, Tuesday 20 May 2014
Call for Papers- Deadline approaching for the DCA Programme Track at Data Centre EXPO

The DCA is hosting its own virtual track program at Data Centre EXPO and this 'Call for Papers' is aimed at DCA members to get involved and work with us. 

The deadline is fast approaching and all interest should be submitted here by Thursday the 29th May 2014.

Asking for thought leadership content on the industry we will be looking for DCA representation as to why you're involved in the DCA, why it's important to have the association, the industry challenges that need addressing and how the DCA and its members are working together to address them.

The PEDCA Consortium will act as conference committee and will review and confirm selected talks on Friday 30th May.

To submit your application to speak please apply here by Thursday the 29th May 2014.

Thanks for your support

Tags:  Call for papers  datacentre Expo  Date Centre  speaking opportunities 

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Important Invitation - DCA Data Centre Certifications Event

Posted By Simon Campbell-Whyte, Sunday 18 May 2014

Of the many reasons for forming the DCA three years ago, a key issue was the need to professionalise the way the industry recognises its standards, KPI's and compliance. 

Today, there is much happening on the development of standards at ISO and EU levels as well as an increased need to action a robust method of deployment and assurance in the way these are both applied to data centres and also interpreted by customers

So now we have a solution to bring forward and we would like to invite both DCA members and stakeholders to register and attend an afternoon at University of East London to find out more. 

The main beneficiaries of this event are the high profile data centres such as Colocation, Cloud, Hosting and Enterprise - Its not a technical event and would suit business, marketing and industry leaders, so please come along and discover how you can be enabled to: 

  • Increase trust and demonstrate quality to customers
  • Lower costs vs other Certification schemes
  • Drive up value and reduce commoditization
  • Show leadership, reduce risk of misaligned legislation
  • Leverage your investments already made in standards & compliance
I attach a short slide deck overview on The DCA Certifications we will be presenting and discussing

For the programme and to register click HERE

Download File (PDF)

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DCA Relocations & Decommissioning Workshop Reminder

Posted By Kelly Edmond, Monday 5 May 2014
Updated: Thursday 1 May 2014
Here is a reminder to all who may be interested in attending the DCA Relocations & Decommissioning Workshop on Friday 16th May

This group is dedicated to best practice and collaboration on migrating, relocating and de-commissioning of data centres. With much media focus on the responsible disposal of data centres and the risks involved in moving and removing data centres, members have asked the DCA to establish a Steering Committee for data centre "Relocations and Decommissioning”. Therefore we have arranged a workshop session to be held at University of East London to gain your views on what and if collaborative action(s) are required by the DCA. All members are welcome to contribute.

All the details of this workshop is in the Event Calendar. Don't forget to RSVP!

Tags:  data centre  decommissioning  relocations 

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Meeting Report - European Commission

Posted By Simon Campbell-Whyte, Friday 2 May 2014

DCA Meeting Report – European Commission DG CONNECT– Brussels, 1st April 2014


The DCA attended and was represented at a workshop organised by DG CONNECT entitled “Environmentally Sound Data Centres: Policy Measures, Metrics and Methodologies”. The purpose of the workshop was to discuss the following questions:

·        Is there a lack of Environmental policy measures and publicly available data on data centres?

·        Are existing measures capturing the key elements of the methodological framework appropriately and is there a need for adaption of their methodological basis?

·        Is there a need of new metrics or harmonisation of existing ones on the environmental impact of data centres?

·        Should the data centre, in the context of environmental policy measures/methodologies/metrics, be approached as a system or should it be approached as its individual components?

The Commission presented the state of play of GHG targets and how data centres and ICT needs to play greater role in reducing emissions. The commission indicated a need for data centres to promote renewables or “green” power buying choices based on energy mix, including the carbon credentials of different types of renewables.

It was not clear on the scope policy measures should apply to – confusion about the different data centre types, and the complexity of dealing with different working models and layers clouded the issues.

The EU code of Conduct was strongly supported by the DCA at the workshop as an opportunity that should be leveraged, especially the “minimum” expected practices within the code that could and perhaps should, be made mandatory. However the DCA recognises the need to improve aspects of the code’s process, dissemination, endorsement and participation.

One area agreed upon was the need for widening education and training of energy efficiency for operators, especially the many thousands of small and medium sized data centres and server rooms within the EU.

A full “official” report will be released by the EU commission soon (and will be posted here), but In summary –there is added urgency to act on DCA Certifications whilst supporting the harmonisation efforts at ISO/IEC and addressing the weaknesses and capitalising on the strengths of the EU Code of Conduct. Many thanks to DCA SVP Martin Essig MD of Telecity GmbH who kindly volunteered to join me in supporting the workshop.

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